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Real case · Healthcare

Measuring twice to see innovation culture move

A medical device manufacturer assessed its innovation culture and cultural profile in two cycles, two years apart, to track progress.

Healthcare industryMedical devicesTwo measurement cycles
128responses on innovation culture
132responses on cultural profile
2measurement cycles
+1,0point in the index between cycles
The movie, not the snapshot

What changed between the first and second cycle

Values+5,7Processes+1,9Resources-2,1Leadership-2,0Results-2,7556065707580First cycleSecond cycle
Values grew 5.7 points

Innovation became more recognized as part of what the company values.

Results fell 2.7 points

People came to perceive less of the concrete return from innovation.

The overall index stayed stable

From 65.7 to 66.7 out of 100. The average hid opposite movements, which only the reading by dimension revealed.

Comparison of the five dimensions present in both cycles. The questionnaire was refined between cycles; therefore, the reading shows direction, not decimal precision.

The lesson

A stable average can hide a culture in motion

Why measure again

A single measurement shows where the company is. The second shows where it is heading and whether the actions had an effect on each dimension, not just on the average.

What to track

The same yardstick in both cycles made it possible to compare values, leadership, processes, resources and results side by side.

Real project data, presented in aggregated and anonymous form. No person or company is identified.

How it was done

The project path

  1. First cycle

    Innovation culture and cultural profile with the company's people.

  2. Report

    Index, dimensions and cultural profile, with strengths and gaps.

  3. Second cycle

    New measurement, two years later, with the same yardstick.

  4. Comparison

    Dimension-by-dimension reading of what advanced and what receded.

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